A Digital Marketing Company Supports the Written Word
Written by Martin Wong on October 17, 2011
On October 22, twenty-six emerging writers will take the stage at SFU Woodwards. These students, from SFU’s The Writer’s Studio program, have just published a student anthology, emerge 2011, and are launching the book with readings from their works of fiction, poetry and lyric prose, and creative non-fiction.
MarketingSmartt is proud to be a corporate sponsor of this event. We have a passion for communication. We help clients communicate their brand, benefits, and values. We communicate these messages through social media campaigns, email, or a great website. In an age of increased digital communication, the written word matters more than ever.
When any person with an opinion can publish online, quality content lifts worthwhile reading above the digital slush pile. While tweets and texts may dominate the airwaves, it is still the well-honed sentence that slices through our consciousness. Good writing will always find its audience.
TWS poetry and lyric prose student Meg Torwl agrees. With an established career in photography, video, radio, and new media, she still works hard to master the “old” medium of writing.
“It’s about finding the right medium for each story,” she says. “Whether a poem, photograph, video, radio, or live performance, the skills of narrative, pattern recognition, dissonance, editing are the same in each media. Writing is the backbone of all arts. I often include poetry in radio, video, live performance, and at exhibition openings. TWS teaches you everything – from creative and technical aspects, to trusting your instincts, ergonomics of writing, getting published, networking and readings.”
What draws students to TWS is the way the program addresses all the needs of a writer.
“I was attracted to the well-rounded blend of individual courses,” says fiction student Claire De Boer, ”from how to workshop your prose to navigating today’s publishing world. Few creative writing programs offer an opportunity to work in a one-one-one setting with a mentor. This feedback is invaluable. The program also places great emphasis on community and I knew this would be critical to my writing journey.”
The notion of community underscores The Writer’s Studio, which encourages participation in literary events and public readings.
“Writing is a solitary pursuit,” says Carol Tulpar, creative non-fiction. “We need to meet readers and hear what they have to say about our work. We also need the fellowship of other writers, who can articulate their sense of what needs work, regardless of their own genres. TWS founder Betsy Warland says ‘To write is to enter public space’. The opportunity to gauge audience response to my work has been priceless, both within the workshop setting and in our public readings.”
In the past, MarketingSmartt has supported charities, such as A Loving Spoonful and the Union Gospel Mission, which feed our community. We support The Writer’s Studio because the arts also feed our community.
Register to attend the emerge 2011 Student Anthology book launch and reading. Admission is by donation.
Copies of the anthology available for purchase at the event, the SFU Bookstore at Harbour Centre, or by contacting: twsinfo@sfu.ca
Tweet and post about the TWS emerge 2011 event
Chat about the event live on Twitter: #TWSEMERGE2011
Join the discussion on the TWS Facebook page
Find out more about The Writer’s Studio at Simon Fraser University
Synchronized Thinking
Written by Padraic McAteer on April 19, 2011
Most clients enter into a development project unaware of what a wireframe is or why they are used. A wireframe is the schematic of a website. It’s created before any design or functionality is applied. It blends information architecture with navigational elements, content, and other interface essentials.
Wireframes are usually produced by one person: either the information architect (who defines the structure, organization, and navigation of a website) or the designer. This is fine for small projects, but for websites that require detailed functionality, a more collaborative approach is best. In this case, many chefs can make the broth that much nicer. Read more…
Our Marketing Grand Prix Event Reported on Reuters and Yahoo! News
Written by Martin Wong on February 7, 2011
The word is starting to spread about our world-class marketing event in Vancouver on Friday, February 25th. Our press release announcing the event was released today and quickly picked up by global news agency, Reuters, as well as Yahoo! News. The full press release follows:
Vancouver Web Agency to Attract Over 100 B.C. Marketing Executives to ‘Grand Prix’ Event
PR Newswire
VANCOUVER, British Columbia, Feb. 7, 2011
VANCOUVER, British Columbia, Feb. 7, 2011 /PRNewswire/ — Vancouver Web agency MarketingSmartt announced today some of the top B.C. executives that will be attending its exclusive “Grand Prix 2011″ marketing management conference on February 25th. The list includes companies such as IBM, Houle Electric, Sierra Systems, Blenz Coffee, Accent Inn, DNA Data, and Hemlock Printers.
MarketingSmartt Grand Prix 2011 is an exclusive 1-day conference delivering Web, Social and Mobile marketing strategies. Signup is by invitation only, admission is by donations, and all proceeds will go to MarketingSmartt’s charity partners — Union Gospel Mission and A Loving Spoonful.
The Company contributes the popularity of the event among B.C. executives to several reasons.
“Companies want to keep up with the speed of change in an era of Web 2.0, mobile marketing, and localized search results,” states company CEO Saleh Tousi, “Plus, it’s not often you get to schmooze with other top executives next to racecars and a pit crew. This event will really bring together the local business community.”
For media inquiries about the event, please visit www.emarketingbc.com or contact Agata Szymaszek at (604) 473-9700.
About MarketingSmartt
MarketingSmartt is the only Web agency that helps marketing managers of ambitious companies utilize the latest technologies to build tribes around their brands in an era of Web 2.0, mobile, and localized marketing. For additional information please visit our website at www.marketingsmartt.com.
