Press Box

SmarttNet Takes an Analytical Approach to Internet Marketing

Written by Smartt Team on December 2, 2009

VANCOUVER, BRITISH COLUMBIA – December 2, 2009

After 15 years of providing integrated Web solutions to businesses across Western Canada, Vancouver Internet marketing firm SmarttNet is setting out to help small and medium sized enterprises enter the profitable world of Web Analytics.

The recent addition of 4 Google Analytics Qualified Individuals to the company is a major expansion, but also a natural progression for SmarttNet, whose Chief Marketing Officer Martin Wong has always put hard numbers first when it comes to measuring the success of any marketing campaign.

“Web Analytics should be a cornerstone for any web strategy,” says Wong, “Especially with the economic downturn, it is absolutely essential for companies to measure and analyze any marketing activities. Web analytics can help you control your costs and optimize your return on investment by observing how your customers react and behave cross-channels.” Read more…

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