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Social Media Marketing Training

Advanced Social Media Marketing For Business

Social media gives your business the opportunity to find leads for little or no cost, build trust and engagement with customers, increase brand awareness and make your business relevant to your audience.

You don’t make money directly from social media. You make money by doing business with those who know, like and trust you. Our Social Media Marketing course teaches you how to use social media to develop online relationships with people so that they know, like and trust you.

Our 8-hour course gives you hands-on experience so that you can create a social marketing strategy and then use the most important social media tools to implement your strategy and build your online community.

Learn how to:

  • Create an effective Facebook page to understand your customers better and drive highly-targeted traffic to your website.
  • Use Twitter to keep in touch with past customers, offer special promotions and generate new leads for your business.
  • Understand why blogging and promoting your content through social media is an important part of building and maintaining a top ranking on Google.
  • Make YouTube “How-To” and informational videos that can help you capture a much larger audience online.
  • Understand the social network 1% rule for building a successful online community.
  • Leverage social reviews from websites like Yelp, HomeStars and Google Places to differentiate yourself from the competition.
  • Use group buying services like Groupon and LivingSocial to get more customers when business is slow.
  • Use location-based marketing tools like Foursquare, Geotoko, Facebook Places and Gowalla to attract more business.
  • Engage customers in social media to get instant feedback about your products, and use that to improve your customer experience.
  • Track and participate in conversations related to your business on the social web.

We customize each course to the specific needs of your business. Whether you run a local restaurant, pub, or retail store, we can help you identity which social media platforms are best for your business.

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