Caffeine Rush: How To Rank Higher With Google Caffeine
January 14, 2010 by Martin Wong
The biggest update to Google’s search algorithm since 2005, codenamed “Google Caffeine” in set to go live in the coming days. Google Caffeine is poised to shake up the SEO industry with a number of new algorithm innovations. Most importantly, it will be much faster than the current Google search, will rely more on keyword strings in your content, and will elevate real-time search to a position of much greater importance.
The new emphasis on real-time search results will mean that many sites that consistently ranked near the top of the search results page will take a hit. This will give savvy webmasters who understand the dynamic environment of real-time social media an excellent opportunity to significantly boost their Google rankings. [Read more]
5 Easy Ways to Rank Higher on Google
December 22, 2009 by Martin Wong
Ranking high on Google isn’t all about SEO and HTML tricks, but about regularly creating compelling and useful content that encourages people to return to your website. The beauty of Internet Marketing is that if you are creating effective content, then ranking well within your niche will be easy, provided you follow some important online marketing principles.
These 5 easy steps to ranking higher on Google’s search are tested and proven techniques that will enable you to increase your website’s ranking and overall traffic. Follow each of these guidelines and you will begin to see results in a short period of time. [Read more]
Top 5 URL Shorteners For Social Media SEO
November 17, 2009 by Martin Wong
With all the links being shared on social media communities like Twitter and Facebook, choosing the right link shortener is essential for maximizing your SEO efforts. The single most important factor is that the link shortening service does a 301 Redirect so that the shortened link will pass on the link juice to the destination website. In this post, I will profile the top 5 most popular URL shortening services that are also SEO-friendly.
The Top 5 URL Link Shorteners:
Bit.ly – This is probably the hottest link shortener at the moment. It shortens your URLs, has a nice sidebar for sharing on Twitter and it also tracks each click on your shortened URL if you’re interested in social media analytics. It fully supports 301 Redirects so it is SEO friendly.
TinyURL – This is one of the original link shortening services. It doesn’t have any tracking features like bit.ly, but it supports 301 redirects, has a unique toolbar that integrates in your browser and allows you to quickly shorten URLs. One advantage it does have is custom URL aliases, which allow you to give a custom name to your shortened link.
Su.pr – This is a new link shortening services from massive social media network StumbleUpon. It offers many great features including post scheduling on Facebook/Twitter, extensive statistics on the clicks you receive and what makes it unique, it promotes your website by automatically stumbling your page with each click on the shortened URL. This can be a huge promotional tool, since StumbleUpon’s community of 8 million members is legendary for providing massive influxes of traffic form the service. Initially, there was some controversy with this service because it used SEO unfriendly 302 Redirects, but they have since changed to 301 Redirects so Stumble away!
Tr.im – This service offers very short URLs along with detailed statistics and integration with Twitter clients. It also offers 301 Redirects so it is 100% search engine friendly. If you want very short and slick looking URLs then Tr.im is an excellent option.
Cli.gs – This is one of the fastest growing link shortening services because it offers one of the best combination of features. It has real-time analytics, geo-targeted destination URLs and a number of great tools to integrate it with Gmail, Wordpress, Twitterfeed and Firefox.
